https://www.hostpoint.ch/en/blog/knowhow/rss.xml Recent content in RSS Feed Expertise on Hostpoint Hugo -- gohugo.io https://www.hostpoint.ch/en/blog/share-files-quickly-and-securely-with-file-express/ Sun, 14 Jun 2026 00:00:00 +0000 https://www.hostpoint.ch/en/blog/share-files-quickly-and-securely-with-file-express/ Anyone who shares large files regularly, whether privately or professionally, will be familiar with the situation. The exchange should be quick, easily accessible and guaranteed to reach the recipient. With File Express, Hostpoint is offering a new service that makes it possible to send and receive files free of charge without registering and with a focus on security. In this article, we’ll explain what File Express has to offer, who it’s suitable for, and how to start your first file transfer. https://www.hostpoint.ch/en/blog/what-are-passkeys/ Thu, 23 Apr 2026 00:00:00 +0000 https://www.hostpoint.ch/en/blog/what-are-passkeys/ If you’ve ever created an account for an online service, you’ll already be familiar with the frustrations of dealing with passwords: they need to be long and secure, unique wherever possible and ideally come with a second factor as well. In everyday life, this can quickly mean juggling password managers, reset emails and authenticator apps. An increasingly common response to this scenario is using a passkey instead of a password. The advantages are clear – you no longer have to remember, type or enter a password on a login page. https://www.hostpoint.ch/en/blog/wordpress-7/ Fri, 10 Apr 2026 00:00:00 +0000 https://www.hostpoint.ch/en/blog/wordpress-7/ WordPress 7.0 is a long-awaited major release, bringing palpable improvements to the editor in terms of collaborative work and to the admin area. Many of the new features are a direct continuation of what WordPress introduced with version 6.9. The focus is on collaboration, which means that multiple people can jointly create, review, and share content without constantly switching back and forth between WordPress, e-mail and chat. We recommend using a staging environment to check whether plugins and themes are ready before installing the update. https://www.hostpoint.ch/en/blog/how-to-scale-up-hosting/ Fri, 23 Jan 2026 00:00:00 +0000 https://www.hostpoint.ch/en/blog/how-to-scale-up-hosting/ When running a website, you usually think first about the design, content and initial visitors. If your project proves successful, sooner or later you have to ask yourself if your current web hosting will be sufficient to meet your needs. From that point on, the focus shifts to scalability – the ability of a web server system to adapt to changing requirements. A flexible technical basis is essential for your website to continue growing smoothly and to prevent costly adjustments. https://www.hostpoint.ch/en/blog/keeping-your-website-visible-in-ai-searches/ Fri, 24 Oct 2025 00:00:00 +0000 https://www.hostpoint.ch/en/blog/keeping-your-website-visible-in-ai-searches/ With the advent of artificial intelligence, a small revolution has been brewing in the search engine business. Instead of just displaying links, AI systems are increasingly delivering the right answer immediately. This is changing the face of the search engine. Increasingly, Google is displaying AI Overviews (AIO) for search queries – AI-generated summaries that appear directly above the search results and contain links to several sources. Many of us are already familiar with these new boxes, which provide comprehensible information and guidance right at the top of the results page. https://www.hostpoint.ch/en/blog/website-structure-domain-and-subdomain/ Thu, 24 Jul 2025 00:00:00 +0000 https://www.hostpoint.ch/en/blog/website-structure-domain-and-subdomain/ Websites and online presences are becoming increasingly diverse. Whether visiting a company’s growing webshop, an external blog or a customer support portal, people expect an intuitive design, fast loading times and useful information. This is precisely where domains and subdomains come in. These are more than just web addresses – they help to structure content and keep it well organized. In this article, we offer important tips for website structure, showing how domains and subdomains differ and what role they play in maintenance and search engine optimization. https://www.hostpoint.ch/en/blog/legal-notice-requirement-for-websites/ Thu, 22 May 2025 00:00:00 +0000 https://www.hostpoint.ch/en/blog/legal-notice-requirement-for-websites/ Anyone who offers goods or services on the internet or other electronic business channels is required to “provide clear and complete information regarding their identity and contact address including their e-mail address”. This is the provision that governs the legal notice requirement for websites and which has been defined in the Swiss Federal Act on Unfair Competition (UCA) for over a decade (Art. 3(1) s(1) UCA). It provides transparency concerning who is behind a website and gives users easy access to the operator’s contact information. https://www.hostpoint.ch/en/blog/create-your-own-wordpress-website/ Thu, 10 Apr 2025 00:00:00 +0000 https://www.hostpoint.ch/en/blog/create-your-own-wordpress-website/ WordPress is the most popular content management system (CMS) in the world. It’s not only highly versatile, but also extremely easy to use. Whether it’s your own blog or a website for a company or organization, with WordPress you can get your web presence up and running without needing to know how to code. In this article, we present the most important elements that your new website should include, from the ideal WordPress hosting infrastructure to the right theme and useful extensions. https://www.hostpoint.ch/en/blog/secure-e-mail-onboarding-made-easy/ Thu, 13 Mar 2025 00:00:00 +0000 https://www.hostpoint.ch/en/blog/secure-e-mail-onboarding-made-easy/ Every company or organization adds new staff or members. This requires them to issue new e-mail addresses and give the new team members various access rights and login details. To deal with this situation, Hostpoint has revised its e-mail onboarding procedure to help you conduct the process in a simple and secure way. The challenge: insecure password sharing Even today, passwords are all too often communicated via insecure channels – in the worst case, saved as plain text or even handed out on a piece of paper. https://www.hostpoint.ch/en/blog/en/efficient-collaboration-with-autoresponder/ Thu, 28 Nov 2024 00:00:00 +0000 https://www.hostpoint.ch/en/blog/en/efficient-collaboration-with-autoresponder/ The working world is evolving rapidly. More flexible working models and the ability to work from anywhere have long been a reality for many companies. These concepts help to meet employees’ expectations of employers today. At the same time, this flexibility brings with it new challenges, particularly in terms of availability and collaboration. This is where Hostpoint comes in, with a new feature in E-mail & Cloud Office: the autoresponder for automatic and recurring out-of-office notifications. https://www.hostpoint.ch/en/blog/optimize-website-performance/ Thu, 13 Jun 2024 00:00:00 +0000 https://www.hostpoint.ch/en/blog/optimize-website-performance/ None of us want to wait longer than absolutely necessary. This is es­pecially true when visiting a website, perhaps of a product we’re interested in. It’s frequently forgotten that website loading speed is a decisive factor for success in more than one respect. Slow or poorly designed websites not only have high bounce rates, but are also ranked negatively by Google due to the poor user experience (UX) and appear lower in search results. https://www.hostpoint.ch/en/blog/from-zero-to-digital-what-startups-need-for-a-digital-launch/ Thu, 21 Mar 2024 00:00:00 +0000 https://www.hostpoint.ch/en/blog/from-zero-to-digital-what-startups-need-for-a-digital-launch/ A total of 51,637 new businesses were registered in Switzerland in 2023 – an average of more than 141 companies founded per day. With that much competition, it’s difficult to make a name for yourself on the market from day one. The decision to found a new company demands courage, resolve and a clear vision. Above all, however, it needs a company name that not only reflects the identity of the company and is remembered by potential customers, but is still available in the digital space. https://www.hostpoint.ch/en/blog/the-new-fadp-and-the-cookie-banner-confusion-what-are-the-latest-rules/ Thu, 24 Aug 2023 00:00:00 +0000 https://www.hostpoint.ch/en/blog/the-new-fadp-and-the-cookie-banner-confusion-what-are-the-latest-rules/ Nowadays, a banner pops up immediately on almost every website asking us to accept or refuse cookies, or simply to inform us that cookies are being used before we can browse the website. Do I need to have a cookie banner on my website? In the case of Switzerland, this question can be answered by taking a look at the Telecommunications Act (TCA). This states, in Art. 45c TCA, that “processing of data on external equipment by means of transmission using telecommunications techniques is permitted only […] if users are informed about the processing and its purpose and are informed that they may refuse to allow processing. https://www.hostpoint.ch/en/blog/seo-for-your-website-what-you-need-to-know-about-search-engine-optimization/ Tue, 09 May 2023 00:00:00 +0000 https://www.hostpoint.ch/en/blog/seo-for-your-website-what-you-need-to-know-about-search-engine-optimization/ Do you hardly make it through a day without a Google search? You’re not alone. Every day, the most popular search engine processes an average of 8.5 billion queries worldwide – that’s 99,000 searches per second! To use the bulk of this traffic to your advantage, search engine optimization (SEO) is vital for your website. SEO encompasses a variety of techniques aimed at improving the ranking of a website in search results. https://www.hostpoint.ch/en/blog/the-new-data-protection-act-will-take-effect-in-2023-what-you-need-to-know/ Thu, 05 Jan 2023 00:00:00 +0000 https://www.hostpoint.ch/en/blog/the-new-data-protection-act-will-take-effect-in-2023-what-you-need-to-know/ Changes are ahead in the new year: The complete revision of the Federal Act on Data Protection (FADP) and the Ordinance to the Federal Act on Data Protection (DPO), which was approved by Parliament in September 2020, will enter into force on September 1, 2023. The federal government originally planned to bring the laws into force in the second half of 2022. But they wanted to accommodate companies and their data protection officers and give them adequate time to prepare. https://www.hostpoint.ch/en/blog/third-party-cookies-to-be-phased-out-on-chrome%E2%80%93what-that-means/ Wed, 19 Oct 2022 00:00:00 +0000 https://www.hostpoint.ch/en/blog/third-party-cookies-to-be-phased-out-on-chrome%E2%80%93what-that-means/ It’s become a familiar sight: you visit a website and straight away you’re partially blocked from viewing the page. As a user, you must first accept the use of cookies in order to continue browsing without a restricted view. All too often, you quickly click away from these disclaimers. But what exactly do these cookies do and how does their use affect the browsing experience? Cookies refers to text files that store information about internet users’ browsing behavior on their devices. https://www.hostpoint.ch/en/blog/looking-for-eye-catching-icons-for-your-website-find-them-here/ Wed, 28 Sep 2022 00:00:00 +0000 https://www.hostpoint.ch/en/blog/looking-for-eye-catching-icons-for-your-website-find-them-here/ Icons, also known as pictograms, can be found everywhere on the internet – on websites, in apps, in chat programs or on online shops. The small icons break up text and content, make navigation easier for users and often have a descriptive function. Thanks to their versatility, icons are indispensable visual communication tools. If you search the internet for suitable icons when designing your own website, you’ll soon find what you’re looking for. https://www.hostpoint.ch/en/blog/how-to-write-a-good-privacy-policy-for-your-website/ Tue, 06 Sep 2022 00:00:00 +0000 https://www.hostpoint.ch/en/blog/how-to-write-a-good-privacy-policy-for-your-website/ Why do you even need a privacy policy on your website? The aim is to ensure that data subjects, or users whose personal data is collected, are informed about the scope and purpose of the data processing. The obligation to provide this information is based on the applicable data protection laws. The Swiss Federal Act on Data Protection (FADP), the revised version of which comes into force on September 1, 2023, and to some extent the European General Data Protection Regulation (GDPR) are particularly relevant to Swiss companies. https://www.hostpoint.ch/en/blog/counted-and-compared-the-swiss-internet-in-figures/ Thu, 28 Jul 2022 00:00:00 +0000 https://www.hostpoint.ch/en/blog/counted-and-compared-the-swiss-internet-in-figures/ Life without the internet is basically unimaginable for anyone anymore. And regardless of whether you’re a digital native or retiree, practically everyone in Switzerland uses the internet. The latest figures from the Federal Statistical Office show that last year, more than 95% of the Swiss population between the ages of 15 and 88 used the internet at least once. Meanwhile, 87.7% of Swiss people connected to the internet every day in 2021, an impressive increase of 2. https://www.hostpoint.ch/en/blog/for-an-easy-to-read-website-fonts-are-your-friend/ Thu, 07 Jul 2022 00:00:00 +0000 https://www.hostpoint.ch/en/blog/for-an-easy-to-read-website-fonts-are-your-friend/ Choosing the right font is crucial to the overall design of a website. After all, this strongly affects the look and readability. When designing your own website, it’s therefore important to start thinking about fonts at an early stage. Creating the most accessible possible flow should be one of the main considerations during website development. The more readable the text, the better the experience for people with impaired vision or dyslexia, for example. https://www.hostpoint.ch/en/blog/looking-for-images-for-your-website-here-is-what-you-need-to-know/ Thu, 12 May 2022 00:00:00 +0000 https://www.hostpoint.ch/en/blog/looking-for-images-for-your-website-here-is-what-you-need-to-know/ If you’ve ever designed a website, then you’ll be familiar with the problem: you’re quite happy with the design plus the text fits perfectly and has already been added to the CMS or website construction kit. Now all that’s missing is the pictures. But where can you source these? If you’re not proficient in photography or you can’t (or don’t want to) take on the expense of producing your own image material, then it can make a lot of sense to use stock photos. https://www.hostpoint.ch/en/blog/the-importance-of-the-core-web-vitals-in-google-rankings/ Thu, 24 Feb 2022 00:00:00 +0000 https://www.hostpoint.ch/en/blog/the-importance-of-the-core-web-vitals-in-google-rankings/ In the early days of the internet, search engines were limited to searching the World Wide Web for keywords. This often led to unsatisfactory results, and clever SEO specialists used countless tricks to outwit the search engines. Google responded with various and increasingly complex algorithms that not only looked for search terms but also checked the relevance of websites. In addition, regular refinements are made to reflect users’ reading habits more precisely: the algorithms adapted to people’s habits. https://www.hostpoint.ch/en/blog/new-eu-gdpr-website-operators-need-know/ Wed, 23 May 2018 00:00:00 +0000 https://www.hostpoint.ch/en/blog/new-eu-gdpr-website-operators-need-know/ As infringement can be penalized with steep fines, the GDPR has caused quite a stir in boardrooms and in the media. It is unlikely that the EU data protection authorities will rush to impose harsh fines on Swiss companies, but failure to adapt to the new requirements may well have inconvenient consequences, such as warnings or requests from authorities (e.g. for compliance with a request for erasure). Separately to the GDPR, the Swiss Data Protection Act is currently being revised, too. https://www.hostpoint.ch/en/blog/google-loves-backlinks/ Wed, 18 Jun 2014 00:00:00 +0000 https://www.hostpoint.ch/en/blog/google-loves-backlinks/ Just to make it clear from the outset: stay away from link farms! This expensive form of “spamdexing” will achieve nothing – except maybe relegating your site to the very bot-tom of the rankings. Don’t link for the sake of it! Let’s assume you run a car workshop. To boost your Google ranking, you’re thinking about linking the website of your local Labrador club (where you serve as Vice President) to the website of your workshop.